Queen Victoria Gardens

A delectable art project by João Loureiro that sends gelato to the grey area

Gelato tries on a delicious dissonance at MPavilion. It’s Greyscale, our collaboration with Brazilian artist João Loureiro and much-loved local gelateria Piccolina. Back by popular demand, with new flavours in limited hues.

Loureiro’s work often tests the borders of perception and truth. He twists everyday objects and actions to open up questions about representation and relationships between form and function. Inside Ando’s concrete structure he’ll be subverting scoops and desaturating signification systems—serving six different flavours in six shades of grey, ranging from light grey to almost black. And because Piccolina only use time-honoured Italian techniques and fresh ingredients, they’re sure to taste anything but drab.

This project is presented with the support of Pinacoteca de São Paulo.

Collaborators

João Loureiro, 1972, was born in São Paulo, where he lives and work. In a broad sense, through a wide range of subjects and procedures, João Loureiro has been interested in certain versions or fictional constructions that are presented as factual, acquiring the character of truth and often replacing original events or things. Even though historical narratives build up gradually with additions and interpretations, they usually present themselves as reliable facts. Aware of that, the artist has been researching objects, constructed situations and contexts, clearly artificial or concealed, loaded with signs, substitutions, translations, intentions of verisimilitude, deceptions, falsifications, repressed feelings and fantasies, artifices capable of inducing an impression of truth, of attributing a value of truth. Visit website

The story of  Piccolina Gelateria is told through its relationships with chefs, growers, designers and artists. With an emphasis on quality and design, Piccolina focuses on the opportunity to deliver an exceptional product that is considered and original, and to do it with integrity and creativity. Founded in 2015, Piccolina has been churning the highest quality gelato from scratch ever since, using traditional Italian, time-honoured techniques and only the freshest, seasonal ingredients. It is this commitment to quality which makes Piccolina’s artisanal gelato and gelato cakes, some of the best in the world. Visit website